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Which Blog Receives Most Clicks and Why?

I am sure there are many resources such as ActiveRain Webinars and others that instruct you how to write a good blog that gets viewer’s attention and receive more clicks & comments. The following is finding based on my own personal experiences which probably matches and is in line with many other recommendations.

Currently, there are four metrics that shows up on your blog in ActiveRain, they are as follow:

Date Title Comments Views

Clicks

Short URL Clicks

06/14/2013

How Can a Seller Terminate the Contract?

121 3323 3292 -

 

Views: Views are how often your blog was viewed in the group blog roll. This is how many times it has been seen.

What do you need to do that your blog to be viewed by more people?

1.    Using right keywords help when somebody is searching for specific topic that your blog is talking about those subjects.

2.    By subscribing to more groups, you can post your blogs to be shown on those groups.

3.    If your blog selected as “Featured”, then attracts more viewers.

Title: This is the first thing a reader sees from your blog. It is in bold underlined and links to the actual blog page. It usually follows the author information and about 3 lines up to 250 characters of the blog.
See example below:

Bahman Featured Blog in ActiveRain

Therefore Title and first few lines of blog is the most important thing for attracting viewer.
Titles: should be something of interest in life of real estate agents or market.
Titles: should be less than 70 characters, preferably <= 65 characters

Clicks: Clicks are the number of times someone has clicked-through to your blog entry (instead of just viewing a portion of it in the general/group blog roll)

Content: Should be interesting, related to the life of real estate community, short and sweet (300-500 words or less), easy to read, exciting (include some pictures or videos), and engaging.
The more interesting and engaging the content, the more readers stay on that page and perhaps provide feedbacks, comments and their views of the issue. I wish we had another metric that shows how long each visitor had stayed on the page!

Comments: Comments are the number of times someone has posted their own thoughts, views, suggestions about the subject. The more number of comments indicates the subject more engaging and close to the heart of viewers. Percentage of the viewers to leave comments is very low compare to the number of views and clicks. I determined the maximum percentage of comments I received compare to the number of click was about 4% when statistics made sense.

Proposed New Metrics:  I would like to add two new columns showing the
1.         Percentage of the number of Comments received compare to the number of Clicks
2.         Percentage of the number of Clicks compare to the number of Views

With these, I am listing two of my blogs with maximum successes, number of clicks and % Ratio of Clicks to Views,  as follow.

Date

Title

Comments

Views

Clicks

% Ratio of Comments
to Clicks

% Ratio of Clicks to
Views

5/13/2013

Finally I said that is enough no more

137

6070

5045

2.72%

83.11%

6/14/2013

How Can a Seller Terminate the Contract?

121

3323

3292

3.68%

99.07%

Contact us about your Real Estate Questions

Equal Housing Opportunity Commission Bahman Davani REALTOR

Bahman Davani, CM
Broker/REALTOR®
ABR, GRI, CDPE, SFR,
TAHS, eAgentC, and
CCIM Candidate

Office: (214) 457-7055
Cell: (214) 457-7055
Fax: (972) 596-7984

P.O. Box 261665
Plano, TX 75026-1665

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Texas Five Star Realty
P.O. Box 261665
Plano
, TX 75026 US
Phone: 214-457-7055
Website: www.texasfivestarrealty.com/
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