GENERATION GAPS – BABY BOOMERS GENERATION
As part of series of articles about generation
gaps, this part provides you detail information, characteristics and
values about the most populated generation, namely Baby Boomers
For information about definitions and identify all generations are
present around us, please see Part 1 at
Part 3: Baby Boomers Generation
What defines a Baby Boomers generation?
The members of this generation were born between
1946 and 1964.
Major event in preceding year(s):
World War II ended in 1945. Many Soldiers return home.
The government passed the GI Bill of Rights in 1944,
which gave soldiers a means to obtain a home (Offering VA loan), job
and start a family.
The result was boom in childbirths, which is where the
title Baby Boomer is derived. Baby Boomers grew up in an era of
prosperity and growth.
Characteristics of Baby Boomers Generation
Baby Boomers were Born between 1946 and 1964
They were exposed to a changing world where challenging the
established culture was normal.
Willing to confront others and they will challenge the status.
Well educated and are exposed to more financial resources than the
Hard working and they define themselves by their careers and
They like to be recognized for their hard work and achievements.
Baby Boomers Working Style
Career-focused and enjoy achieving at work.
They like doing complicated work that makes a
Very competitive and they equate their worth by their
status and position at work.
Resourceful and look for different ways to win.
Prefer a hierarchal work structure and may find it
difficult to work in a flexible environment.
Tend to favor face-to-face interaction instead of
remote means like emails, text, etc.
Though, The Baby Boomers had accessed to Computers,
but they had very little exposure and need other smart devices and
services we take for granted today (e.g., tablets, smart phones,
social media, etc).
The Baby Boomers valued their relationship with
others. They will honor and value their promises. This affects how
the generations deal and do business with each other. For
example, a Baby Boomer may prefer to shake hand in a business
transaction, but the younger would rather go through the legal
process and signing documents in their business transactions.
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